THANOS looks down at the Na’vi, mutters “I am inevitable”, and closes the last bit remaining between Avatar and Avengers: Endgame. Endgame now stands as the highest grossing film of all time, earning the honor on the same day as Marvel’s Hall H Comic-Con panel. As of July 21, 2019, Endgame’s $2,790.2 billion has overtaken Avatar’s $2,789.7 billion. After an eleven year journey, Marvel puts its first full saga to rest with the most lucrative honor in film making.
No one expected Iron Man to experience the staggering success it did, much less the cinematic universe it would spawn. 21 films later Marvel has thoroughly proved the world wrong. Those first few films were a massive gamble for the financially struggling company, but boy did they pay off. Even though there were some duds along the way, Marvel kept on marching and improving.
No one remembers the mediocrity of Thor: The Dark World or The Incredible Hulk at this point. No, those disappointments have been washed away by the overwhelming sense of wonder comicbook fans have experienced since 2008. By now, you could even say they contribute to the charm of the first phase.
Doing something no one else has ever done represents true greatness. It does not matter that none of their films are Best Picture worthy. Rather, the sheer scale of their universe deserves an award of its own. In all these years, no copycat has reached near the same success. Marvel stands alone in its accomplishment, and now looks to see how far it can run up the score.
